{"id":19515,"date":"2020-11-14T13:29:22","date_gmt":"2020-11-14T12:29:22","guid":{"rendered":"http:\/\/pmdm.fr\/wp\/?p=19515"},"modified":"2020-11-14T13:49:53","modified_gmt":"2020-11-14T12:49:53","slug":"limonade-karcher","status":"publish","type":"post","link":"http:\/\/pmdm.fr\/wp\/2020\/11\/limonade-karcher\/","title":{"rendered":"Limonade Karcher"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"839\" height=\"1024\" src=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-839x1024.jpg\" alt=\"\" class=\"wp-image-19516\" srcset=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-839x1024.jpg 839w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-246x300.jpg 246w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-768x937.jpg 768w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-1800x2196.jpg 1800w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-1259x1536.jpg 1259w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-scaled.jpg 1679w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/Document-19_57-2_2-1-275x335.jpg 275w\" sizes=\"auto, (max-width: 839px) 100vw, 839px\" \/><figcaption>marque fran\u00e7aise n\u00b026158 (d\u00e9p\u00f4t du 27 ao\u00fbt 1953)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Un pulv\u00e9risateurs d&rsquo;eau sous pression n&rsquo;est -normalement- pas assimil\u00e9 \u00e0 une boisson. Ainsi, cette marque ancienne permet de constater que le terme Karcher [tout comme \u00ab\u00a0<a href=\"https:\/\/www.huffingtonpost.fr\/entry\/trump-conference-de-presse-four-seasons-insolite_fr_5fa79ff4c5b67c3259afeb8b\" target=\"_blank\" rel=\"noreferrer noopener\">Four Seasons<\/a>\u00ab\u00a0] peut illustrer le <a href=\"https:\/\/www.irpi.fr\/publications\/fiche.asp?id_article=22&amp;ref_arbo=32\" target=\"_blank\" rel=\"noreferrer noopener\">principe de sp\u00e9cialit\u00e9<\/a> en droit des marques. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans ce logo, une dame face au vent, pieds joints et bras \u00e9cart\u00e9s tient \u00e0 la main gauche un verre du breuvage. Gardant sa posture, la <a href=\"http:\/\/didier93.chez-alice.fr\/page26.html\">Brasserie Karcher<\/a> a d\u00e9clin\u00e9 ce personnage embl\u00e9matique au fil du temps, des supports et des boissons concern\u00e9es. Le site Brookston Beer Bulletin (dont est tir\u00e9 l&rsquo;affiche de gauche ci-dessous) s&rsquo;\u00e9merveille de la capacit\u00e9 de cette jeune femme \u00e0 rester en parfait \u00e9quilibre, debout sur un tonneau, en portant des talons hauts.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"361\" height=\"500\" src=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/5893476220_caf92c2af5.jpg\" alt=\"\" data-id=\"19565\" data-link=\"http:\/\/pmdm.fr\/wp\/?attachment_id=19565\" class=\"wp-image-19565\" srcset=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/5893476220_caf92c2af5.jpg 361w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/5893476220_caf92c2af5-217x300.jpg 217w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/5893476220_caf92c2af5-242x335.jpg 242w\" sizes=\"auto, (max-width: 361px) 100vw, 361px\" \/><figcaption class=\"blocks-gallery-item__caption\"><a href=\"https:\/\/brookstonbeerbulletin.com\/beer-in-ads-404-biere-karcher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"345\" height=\"455\" src=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/A2546-7364_1-1.jpg\" alt=\"\" data-id=\"19566\" data-full-url=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/A2546-7364_1-1.jpg\" data-link=\"http:\/\/pmdm.fr\/wp\/?attachment_id=19566\" class=\"wp-image-19566\" srcset=\"http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/A2546-7364_1-1.jpg 345w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/A2546-7364_1-1-227x300.jpg 227w, http:\/\/pmdm.fr\/wp\/wp-content\/uploads\/2020\/11\/A2546-7364_1-1-254x335.jpg 254w\" sizes=\"auto, (max-width: 345px) 100vw, 345px\" \/><figcaption class=\"blocks-gallery-item__caption\"><a href=\"http:\/\/www.encheres-nantes-labaule.com\/vente-aux-encheres\/178-art-publicitaire\/56894-biere-karcher-139-rue-des-pyrenees-a-paris-panonceau-illustre-de-la-jeune-fille-aux-bocks-sur-un-ton\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Un pulv\u00e9risateurs d&rsquo;eau sous pression n&rsquo;est -normalement- pas assimil\u00e9 \u00e0 une boisson. Ainsi, cette marque ancienne permet de constater que le terme Karcher [tout comme \u00ab\u00a0Four Seasons\u00ab\u00a0] peut illustrer le principe de sp\u00e9cialit\u00e9 en droit des marques. Dans ce logo, une dame face au vent, pieds joints et bras \u00e9cart\u00e9s tient \u00e0 la main gauche [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[397],"tags":[72,421],"class_list":{"0":"post-19515","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marques-d-antan","8":"tag-boisson","9":"tag-personnage"},"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/posts\/19515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/comments?post=19515"}],"version-history":[{"count":12,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/posts\/19515\/revisions"}],"predecessor-version":[{"id":19575,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/posts\/19515\/revisions\/19575"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/media\/19571"}],"wp:attachment":[{"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/media?parent=19515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/categories?post=19515"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/pmdm.fr\/wp\/wp-json\/wp\/v2\/tags?post=19515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}